ROYAL OAK With its steel case, octagonal bezel, “tapisserie” dial and integrated bracelet, the Royal Oak overturned the prevailing codes in 1972 and took its rightful place as a true modern icon.
When Audemars Piguet unveiled the Royal Oak in 1972, luxury timepieces were usually small and made of gold, but the brand broke these rules, forever defying with conventions, with this first luxury sports timepiece honed from steel. Its powerful look ushered in a revolutionary avant-garde style, that has since become its trademark. Across its nigh on 50 years of its existence, this modern horological icon upholds the innovation and excellence embodied by Audemars Piguet.
TO BREAK THE RULES, YOU MUST FIRST MASTER THEM.
Comments